So, Why Organic? You've probably seen us mention that most of our fabrics are GOTS certified -  but what does that mean, exactly? GOTS stands for The Global Organic Textile Standard, the aim of which "is to define world-wide recognised  requirements that ensure organic status of textiles, from harvesting of the raw materials, through environmentally and socially responsible manufacturing up to labeling in order to provide a credible assurance  to the end consumer." ( From growing the cotton to producing the fabric, with a GOTS label present you can be assured your fabric is healthy and does not contain toxic dyes or chemicals such as formaldehyde, and that the workers behind it were paid a living wage. Cotton is considered the world's dirtiest  crop and accounts for 16% of the world's pesticide and 25% of the  world's insecticide consumption. It is one of the top four GMO crops and in 2010 90% of the cotton grown in the U.S was genetically  engineered.

The Benefits of Organic Cotton Include*:   

  • Softer than conventional cotton
  • Conservation of wildlife eco-systems and water and land quality
  • Cheaper to grow than conventional cotton
  • Reduction of allergies in farmers and consumers
  • Reduction in rates of respiratory and other health issues for farmers and consumers
  • Reduction in environmental pollution as compared to conventional cotton farming
*For more information on the environmental and health impacts of  Organic Cotton vs Conventional Cotton, please visit these sites: